One of the biggest challenges with online quoting & estimating tools isn’t building the tool itself - it’s getting the right people to actually complete it.
That’s why the next major feature we’re working on in Quotify is dedicated landing pages.
Landing pages will allow you to create focused, conversion-optimised pages built specifically to drive users into your price estimator or quote form. Instead of embedding the tool somewhere inside your website and hoping visitors find it, you’ll be able to send prospects directly to a page designed around one goal: getting a submission.
Why Landing Pages?
Most websites try to do too many things at once: navigation menus, blog posts, services, contact pages, case studies. While that’s great for a full website experience, it can be terrible for conversions.
Landing pages strip away those distractions.
With our landing pages you’ll be able to create simple, focused pages that guide visitors directly towards completing your quote form. This makes them perfect for:
- Google Ads campaigns
- Email marketing
- Social media campaigns
- Paid traffic
- Direct sales links
Instead of sending prospects to a generic page on your website, you can send them to a purpose-built quote page tailored to the exact service or product they’re interested in.
Built around your forms
The key difference with our landing pages is that they’re not just generic marketing pages. They’re built specifically to work with your interactive forms.
You’ll be able to:
- Embed your form directly into the landing page
- Guide users step-by-step into generating a price or estimate
- Capture qualified enquiries with far less friction
The result is a smoother journey for the visitor and better quality leads for your business.
Perfect for multiple services
Many businesses offer multiple services or pricing models. Landing pages make it easy to create dedicated quote experiences for each one.
For example:
- A construction company could create separate quote pages for extensions, renovations, and loft conversions.
- A marketing agency could have dedicated quote pages for SEO, PPC, and web design.
- A supplier could generate pricing pages for different product categories.
Each page can be tailored with its own messaging and supporting information, while still using our form, your logic behind the scenes.
Designed for simplicity
Just like the rest of Quotify, landing pages will be designed to be quick to create and easy to manage.
You won’t need a developer or a complex page builder. The goal is to let you spin up a new landing page in minutes whenever you launch a new campaign or service.
Turning traffic into qualified enquiries
Ultimately, the goal of landing pages is simple: turn more visitors into qualified leads.
By combining focused landing pages with Quotify’s pricing calculators, businesses can:
- Pre-qualify enquiries
- Reduce time spent on unsuitable leads
- Provide instant pricing guidance to prospects
- Capture higher intent enquiries
In other words, fewer tyre-kickers and more serious customers.
A quick look at the landing page wireframe.
Coming soon
Landing pages are currently in development and will be rolling out soon.
This is an exciting step for Quotify as we move beyond being just a quote form builder and towards becoming a complete lead-generation platform for pricing-based businesses.
If you’re already using Quotify, keep an eye out for updates as the feature progresses - sign up to our mailing list for the latest releases.
And if you’re not using Quotify yet, this will be another powerful way to turn your website traffic into real, qualified quote requests.