Josh Cox
Founder, Quotify
Web developer of nine-plus years, building the quote-form tool I always wished existed.
46 posts
POSTS BY JOSH COX
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There's probably a template for your trade now
Quotify's template library has grown a fair bit: boilers, locksmiths, wedding planners, bookkeepers and a stack more. Whatever you do, you should be able to start from a form that already works.
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Your Zap fails silently. Here's how Quotify finally tells you.
Webhooks fail. Zaps rate-limit. Endpoints return 500s. The worst version of all of this is when it happens quietly and a lead vanishes between two systems that both think they did their bit. Here's what Quotify's new webhook retries and delivery log actually do for you.
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Describe your business. Get a quote form.
The hardest part of your first quote form was never the pricing. It was the setup. So we've taken it off your plate: describe your business in a sentence, and Quotify builds the whole form for you.
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Charge a percentage, not just a flat fee
Weekend rates, rush jobs and premium finishes are usually a percentage on top, not a flat fee. Now your Quotify options can be too: worked out automatically and shown to the customer to the penny.
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Housekeeping: I deleted a load of my own users this week
There's a special kind of denial that comes with a signup counter: it only ever goes up. So this week I stopped chasing the number and deleted a load of dormant accounts instead.
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Perimeter: a new way to price by the edge
Fences, frames, skirting, screen edging: anything you sell by the linear edge of a thing. There's now a Quotify field type built for that, shipped after a customer asked for it.
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Quote form to quote workflow: five new Quotify features
Branded PDF quotes in customer emails. A proper lead inbox with reminders. Public landing pages with built-in analytics. Webhooks that retry. And analytics that actually show you what's working. This is the biggest update Quotify has shipped in one go.
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A good form knows when to shut up
The fastest way to lose someone halfway through a quote form is to ask them a question that obviously doesn't apply to them.
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Nobody actually wants to start from scratch
There's a quiet little graveyard inside every SaaS product. It's the spot where someone lands on the "create new" screen, sees a blank form, realises they're going to have to *think*, and closes the t…
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Free Set Up For The First 3 People
We're looking for 3 service businesses, where their pricing is dynamic, to try Quotify, and we'll set it up for you, completely free.
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9 months since the relaunch...
It's been a tough several months. Not because the product isn't working, but because building something and actually getting it in front of the right people are two very different challenges. In case …
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Our Template Library: Streamline Your Estimates today
Running a business means juggling dozens of tasks at once. Creating accurate, professional estimates & quotes shouldn’t slow you down. That’s why we’re excited to launch our [Template Library](/templa…
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Refactoring to keep our app running smoothly
Following the recent enhancements to the [font](/blog/choose-your-font-further-customisation-at-quotify/) & [colour](/blog/smarter-branding-theme-controls-are-now-live-in-quotify/) options and our even bigger l…
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Landing Pages Have Landed!
We’re excited to announce a brand-new feature that takes your Quotify experience to the next level: **custom Landing Pages**!
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Landing pages update... We're getting there
We’re excited to share that Landing Pages are almost ready! This new feature has been designed to make it even easier to turn your [pricing forms](/price-estimator-vs-price-calculator-whats-the-differ…
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Price Estimator vs Price Calculator: What’s the Difference?
When businesses add pricing tools to their website, two terms often get used interchangeably: **[price estimator](/blog/what-is-a-price-estimator-sometimes-called-a-cost-calculator/)** and **price calculat…
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Landing Pages are coming to Quotify
One of the biggest challenges with online quoting & estimating tools isn’t building the tool itself - it’s getting the **right people to actually complete it**.
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Choose your font! Further customisation at Quotify
Branding is everything when it comes to building trust with your customers. From the colours you choose to the typography you use, every detail communicates professionalism and personality. That’s why…
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Smarter branding & theme controls are now live in Quotify
We’ve just released a major upgrade to the form style settings inside Quotify.
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New update: global quotes just got easier (thanks to you!)
The best features & updates don’t come from a boardroom, they come from your inbox.
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How to create a dynamic price estimator
Creating a [price estimator](/blog/what-is-a-price-estimator-sometimes-called-a-cost-calculator/) (also known as a "cost calculator") is one of the smartest moves you can make for your business.
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Why every service business needs a price estimator in 2026
"Contact Us for a Quote" is often where potential sales go to die.
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What is a price estimator (sometimes called a cost calculator)?
Customers usually want answers instantly. They are often hesitant to "Book a Discovery Call" or "Enquire for a Quote" if they don’t even know whether your services are in their ballpark.
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Platform Updates: A Few Behind-the-Scenes Improvements
Not every update needs fireworks, sometimes the small, practical improvements make the biggest difference.
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Our Multi Steps feature has landed!
If you’ve ever tried to cram every question into a single form, you’ll know what usually happens: people get overwhelmed, lose interest, and drop off.
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Product update: Hide price until the form is submitted
We’ve just added a handy new feature to Quotify: you can now choose to hide the form results summary or total until the form has been submitted.
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The next 90 days of Quotify
Following on from my ["first 30 days of Quotify](/blog/the-first-30-days-of-quotify/)" blog post, I thought I'd share an update of how it's going *roughly* 90 days after that.
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New Update: Estimate Range - give customers a smarter price
We’re always looking for ways to help service-based businesses generate more accurate and professional quotes while saving time.
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How to turn website enquiries into paid jobs automatically
You know how it goes. Someone fills in your contact form asking for a quote. You’re up a ladder, under a sink, or halfway through a job, so you reply that evening. By the time they respond, they’ve al…
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Latest update: small tweaks & optimisations
We're always trying to improve Quotify; adding more features, fixing bugs and just generally optimising the platform. And with that in mind, here's a quick update on the latest changes rolled out:
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Why we changed “Quotes” to “Submissions” in Quotify
When we first launched Quotify, the product was laser-focused on helping businesses generate quotes quickly and easily. The word *quote* was natural. Everyone knew what it meant, and it explained exac…
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Help wanted for new feature coming soon: Templates
I'm starting to build out a new feature: **Templates**.
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Product update: Choose between total price or detailed quote breakdown
We’ve just rolled out a new feature in Quotify that gives you more control over how your quotes are presented to clients.
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The first 30 days of Quotify
Following on from the last "[Inside Quotify](/blog/)" post about [the build process](/blog/the-build-rebuild-process/), I'm now sharing how the first 30(ish) days have been since [launch…
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We've just launched Input Style Type
We’ve just rolled out a visual upgrade to checkboxes and radio inputs in Quotify forms.
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Faster quoting & estimating for tradespeople to save admin hours & better qualify customers
Quotify was created to enable businesses to share their pricing, even when things are bespoke or have variable factors involved.
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Introducing a new layout option feature!
We’ve just rolled out a brand-new layout option in **Quotify** giving you even more control over how your quote forms look and feel.
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Our new product updates category & roadmap
Stay up to date with all the latest feature releases, improvements, and bug fixes as we continue to develop & improve Quotify.
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The build & rebuild process
As Quotify relaunches I'm going to share my views as the founder from the initial build to the rebuild to relaunching and beyond.
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Unlock efficiency: our guide to choosing the best quoting tool for your business
A lot of professionals are obsessed with efficiency. And so they should be. Efficiency, when done right, can save time, effort and compound your business' margins.
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Why self-service quoting tools are a game-changer for modern businesses
Speed, transparency, and convenience are king when it comes to lead generation.
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(Re)Launching Quotify
It's here!
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Quoting Tools vs. Traditional Contact Forms: What’s More Effective?
Not all leads are created equal - and neither are the forms you use to collect them.
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Should you display prices on your website?
One of the most common questions businesses ask is whether they should display their prices (or at least estimates) on their website.
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How to price your project - a general overview
Pricing a project correctly is one of the most crucial aspects of running a successful business.
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Introducing our platform
Launched in 2021, this tool allows businesses and organisations, just like yours, to accurately provide **real-time** quotes and estimations for their customers. It can help you to provide detailed qu…